Business Marketing

MarketingGetClients.com Introduces Innovative Marketing Solutions for

3 min read

The company’s mission is to offer personalized marketing strategies that fully align with their clients’ goals and needs.

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Houston, Texas–(Newsfile Corp. – July 17, 2023) – MarketingGetClients.com, a leading provider of tailored marketing services, is pleased to announce its comprehensive suite of solutions designed to help small business owners and representatives effectively attract and acquire new clients . With a commitment to delivering customized strategies, Marketing GetClients is revolutionizing the marketing landscape for entrepreneurs seeking sustainable

Business Marketing

Inspired at the Getty, LA teen’s duct tape dress among scholarship contest’s finalist

5 min read
LOS ANGELES, CA - JULY 07: Karla (cq) Torres (cq), 18, of Los Angeles, is a finalist in the Stuck At Prom, a duct tape scholarship contest, on Friday, July 7, 2023 in Los Angeles, CA .  The contest awards scholarships to high schoolers who make the best prom attire out of Duck Brand Duct tape.  Torres will be attending California State University Fullerton pursuing a degree in business marketing starting Aug.  2023. Karla spent 120 hours making the dress.  (Gary Coronado/Los Angeles Times)

Karla Torres, a recent graduate of Francisco Bravo Medical Magnet High School in Boyle Heights, designed and created the 18th century-inspired prom dress out of duct tape for a “Stuck at Prom” scholarship contest. (Gary Coronado/Los Angeles Times)

Her Marie Antoinette-style dress is elegant and intricate, with detailed lace along the edges, an angular corset and different white, pink and gold layers filling out the hoop skirt.

Lifelike pink florals adorn her matching purse, fan and hairpiece, and detached sleeves cascade from her elbows, almost majestically. A complex, white lace choker completes the regal look.

And it’s all made out

Business Marketing

Fortress Rebrands as Front Row After a Slew of Mergers

2 min read

Marketing agency Fortress Brand Group has rebranded as Front Row, a global commerce accelerator focused on beauty, health and wellness brands. The rebrand is due to their brand consolidation and merger, uniting several businesses, including the Fortress Brand, School House, Taylor & Pond, BizMut and Finc3.

Fortress acquired digital marketing group Taylor & Pond and marketplace accelerator Finc3 in 2022, and School House, the creative agency set up by former LVMH Moët Hennessy Louis Vuitton executive Christopher Skinner, in 2021. BizMut was Finc3’s business-to-business marketing unit. The terms of these deals were not disclosed.

More from WWD

The newly formed

Business Marketing

Why Your Business Should Be on Instagram

10 min read

Since its inception, Instagram has been a powerful marketing tool for businesses looking to expand their presence and product visibility. Because Instagram is a highly visual platform, it’s an excellent social media marketing tool for showcasing cool, innovative, interesting, and beautiful products and services. Industries such as fashion, food, travel, beauty, home decor, gardening and events enjoy enormous success by adding Instagram engagement to their marketing plans.

We’ll share why businesses can benefit significantly from an Instagram account and offer tips for optimizing your Instagram presence.

What is Instagram?

Instagram is a hugely popular photo- and video-sharing social media platform

Business Marketing

Award-winning Lincoln-Way grad eyes career on fishing circuit

5 min read

Zach Wolfe doesn’t remember getting hooked, but has a fishing story that he’ll never forget.

His father, whose love of fishing predates Wolfe’s birth, tried to get him into the sport since he was tiny, but it took some generational intervention before he took the bait.

“My parents went on a trip to Hawaii when I was six and my grandparents had to come and watch me and my sister,” Wolfe said. “I went fishing a few times with my grandpa and my dad said I’ve been hooked on it ever since and I’ve never slowed down.”

The Mokena resident

Business Marketing

How the Shein influencer trip marked a turning point in the brand-sponsored vacation trend

6 min read

Several influencers were lambasted this week for social media posts enthusiastically highlighting a trip sponsored by the Chinese fast fashion clothing retailer Shein, which has previously been accused of labor exploitation and environmentally damaging practices.

A since-deleted video posted by Dani Carbonari, who in her Instagram bio refers to herself as a content creator, plus-sized model and confidence activist, shows her arriving at a facility she calls the “Shein Innovation Centre” in Ghangzhou, China, last week.

“Shein is just such a developed and complex company, and it was so beautiful to see first hand,” Carbonari said in the video. Referring

Business Marketing

The Drums | The Rise Of Gaming Culture

6 min read

Gaming isn’t just changing entertainment – it’s revolutionizing marketing as we know it. That’s a bold statement from TikTok’s head of global gaming business marketing, so The Drum caught up with Rema Vasan to find out if it’s justified.

Attention is the new currency – and if marketers want to capture the attention of today’s consumers in a rapidly evolving world, traditional marketing approaches will no longer cut it. One industry is changing the game, having been quick to adapt to dramatic shifts in consumer expectations and it’s revolutionizing marketing as we know it. Yes, we’re talking about gaming.

The

Business Marketing

Jourdan Engages Additional Firms to Assist with Marketing Campaigns

4 min read

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TORONTO, June 07, 2023 (GLOBE NEWSWIRE) — JOURDAN RESOURCES INC. (TSXV: JOR; OTCQB: JORF; FRA: 2JR1) (“Jourdan“or the”Company“) announced today that it has entered into investor relations agreements with Rumble Strip Media Incorporated (“Rumble”) and Dede & Dede GmbH (“Dede”) for assistance with its investor awareness marketing campaign.

Rumble provides marketing and investor relations services. The company will assist Jourdan in enhancing its visibility with potential investors by providing, among other services, content creation management, author sourcing, project management, and media distribution for a total upfront cost of US$100,000 for