Marketing opportunities are endless, but marketing budgets are finite. Is it better for a mom-and-pop business to put money into online and social media marketing, or to invest in real-life sponsorships and events? As with many things in business, you can only find out through trial and error, says Rus Graham, cofounder of New England-based…
Author: Ida
B2B agency work continues to blend with B2C as Gravity Global acquires 9th Wonder
The news on Monday that Gravity Global is acquiring the rest of 9th Wonder threw a magnifying glass on the growing trend of B2B agencies stretching far past historical business goals and media destinations. Thanks to a combination of digital transformation breaking down silos that separated business from personal and a pandemic-induced blurring of lines…
Want a smooth family business transition? Embrace strategic planning.
Succession planning is hard enough, but as a family business navigates the transition of leadership from one generation to the next, too many forget or forget an essential part of the process: the strategic plan. As suggested in an excellent article, Strategic vs Business Plan in Family Business Magazine (May/June 2023 issue) by Charlie Carr,…
Raspberry Walnut Salad with Chicken
My favorite Raspberry Walnut Salad with Chicken made with leafy greens, fresh raspberries, shredded chicken, chopped walnuts, and sliced red onions all tossed with a creamy raspberry vinaigrette! This salad truly has all my favorite components! Sweet and tart raspberries, leafy greens, tender shredded chicken, savory red onions, crunchy walnuts and drizzled with the most…
Threads collect so much sensitive information it’s a ‘hacker’s dream,’ experts say – Business News
Photo: The Canadian Press This photo, taken in New York, Thursday, July 6, 2023, shows Meta’s new app Threads. Meta’s new social media platform Threads is gobbling up massive amounts of sensitive data on its 100 million users and counting. THE CANADIAN PRESS/AP-Richard Drew It knows when you’ve been online shopping, the last time you…
Business owner arrested, charged in $9 million San Francisco investment fund fraud
A federal grand jury in San Francisco has indicted a business owner for defrauding investors and a bank to the tune of over $9 million, the US Department of Justice said Monday. Joon Woo Kim, 57, of the City of Montebello in Los Angeles County, was arrested Monday in New Haven and appeared in US…
G7 finance chiefs to meet July 16, will discuss Ukraine, global taxation
By Tetsushi Kajimoto TOKYO (Reuters) -Financial leaders from the Group of Seven (G7) advanced countries will hold talks on July 16 on the sidelines of the broader G20 meeting in India, Japanese Finance Minister Shunichi Suzuki said on Friday. The G7 groups Britain, Canada, France, Germany, Italy, Japan and the United States. “Support for Ukraine,…
5 Common Causes of Small Business Bankruptcy
Not everything that affects a business is controllable, but as a small business owner, there are several steps you can take to help avoid bankruptcy and ensure long-term success. Here are common causes of business bankruptcy and ways to help your business deal with them. No entrepreneur plans to see their business in financial trouble…