Tag: local business marketing

How User-Generated Content Can Boost Small-Business Marketing

  • Small-business owners and marketing pros say user-generated content boosted their brands on social.
  • User-generated content is cost-effective and helps small businesses expand their reach.
  • It also builds up consumer loyalty and confidence in tandem with growing brand awareness.
  • This article is part of “Marketing for Small Business,” a series exploring the basics of marketing strategy for SBOs to earn new customers and grow their business.

There are a lot of reasons to love user-generated content, or

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Marketing Pro Adds to Her Resume With Carpet Cleaning Business

Brooke Eastman has had a busy 20-plus year career in corporate marketing, working for clients that include Jenny Craig, Sony and Nike as well as working with GreatCall, Inc., the parent company of the Jitterbug phone.

Brooke Eastman
Franchisee
Oxi Fresh Carpet Cleaning

The 44-year-old Orange County native has long considered starting her own business that would allow her to spend more time with her husband and their two young children. After being laid off in January 2021 from a job at Ace Fitness, Eastman said he took some time to think about what he wanted to do.

“I’ve done

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Sault College’s Business School transforms with cutting-edge Marketing and HR Programs

Learn skills to become a future-proof marketer or HR professional in small class settings with a focus on real-world experience and personal connections.

Sault College’s School of Business is undergoing an exciting transformation as it adds its cutting-edge two-year Business Marketing and Human Resources programs to its wide range of diploma and degree programs, apprenticeships and graduate studies.

These new programs, which are attracting students from around the world, are led by experienced full-time professors who are subject matter experts in the business world.

The goals? To future-proof marketing and HR leaders through an experience that equips them for success

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Writing like a boss with ChatGPT and how to get better at spotting phishing scams

It’s never been easier to write a convincing message that can trick you into handing over your money or personal data

ChatGPT has been taking the world by storm, having reached 100 million users only two months after launching. However, media stories about the tool’s uncanny ability to write human-sounding text mask a potentially darker reality.

In the wrong hands, the powerful chatbot (now also built into the Bing search engine) and technologies like it could be misused by scammers and so ultimately help “democratize” cybercrime to the masses. By delivering a fairly low-cost, automated way to create mass scam

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How To Overcome Jet Lag


Are you preparing for a vacation and traveling by plane? There are ways to shield your body against jet lag and overcome it, reducing the symptoms that can ruin your vacation.

Why do we get jet lag?

Jet lag occurs when we travel by plane and change two or more time zones, this disrupts the body’s circadian rhythm. The symptoms are a result of the circadian rhythm being detuned. The circadian rhythm is the pattern that our body follows within a 24-hour period. This rhythm essentially determines when it’s time to sleep and when it’s time to wake up. It

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How to Start a Business With No Money in Social-Media Marketing

  • Manu Muraro started offering freelance marketing services when he was laid off in 2016.
  • She turned those services into Your Social Team, which offers social-media templates and coaching.
  • Here’s her advice for launching a business with low startup costs and growing sustainably.

Manu Muraro was 4 when she spotted her on the first billboard. She credits the larger-than-life advertisement with influencing her decision to eventually pursue a career in creative advertising.

Muraro started his career as

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Who are the University of Texas at San Antonio cheerleaders?

THE UNIVERSITY of Texas at San Antonio is a public research university in San Antonio, Texas.

Among their athletic teams is a spirit squad and now NCAA fans want to know more about its members.

University of Texas at San Antonio has a cheer squad of 32 people

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University of Texas at San Antonio has a cheer squad of 32 peoplecredit: Getty

Who are the University of Texas at San Antonio cheerleaders?

When University of Texas at San Antonio cheerleaders are not in class, they can often be found with head coach Ashley Johnson- planning for upcoming games and competitions.

The 2022-23 spirit roster includes:

  • Alyssa Arias, a sophomore nursing major
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Shark fisherman catches huge bull shark on Miami beach

Michael Hengel, 22, of Bradenton, poses with a bull shark he caught while land fishing in Miami on Feb. 12, 2023. He estimates the shark is over 550 pounds.

Michael Hengel, 22, of Bradenton, poses with a bull shark he caught while land fishing in Miami on Feb. 12, 2023. He estimates the shark is over 550 pounds.

Provided by Michael Hengel

A man from Bradenton may have caught the largest bull shark in Florida, and he did it standing on the beach.

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Michael Hengel, 22, a land-based shark fisherman, was on a fishing trip to Miami on Feb. 12 when he caught a huge female bull shark while standing near Virginia Key, which he described as a true bout of man versus shark.

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He first paddled

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