Social media can be difficult to break into these days, especially for small businesses. There’s so much competition for viewers’ ever-reduced attention spans, that it can be hard to get any organic reach at all, let alone make a memorable impact.
But Clancy’s Auto Body, a car body shop in Fort Lauderdale, has found a formula that’s won it more views and likes on TikTok in the past week than some of the world’s biggest brands. The key to its success? A heavy dose of humor… and Maxwell the Cat. Suffice it to say, it’s not an approach you often

