Phoenix, AZ – Engage Online Marketing, a leading provider of marketing education, unveiled its groundbreaking ChatGPT for Small Business Marketing course “10x Faster AI Marketing Masterclass” in March of 2023. Today the course reached 200 course participants. The online course is designed to help small business owners and marketers leverage ChatGPT, an advanced AI-driven language…
Category: Business Marketing
Meta Announces New Marketing Tips Webinar Series, Specifically Focused on SMBs
Meta has announced a new series of webinars based on its ‘Performance 5’ framework, which is a set of five data-proven tactics that can help to improve advertising performance across Meta’s platforms. The Performance 5, which Meta first outlined last year, was established based on analysis of 20,000 campaigns, in order to identify the key…
3 Marketing Moves to Make Your Business Recession-Proof
Opinions expressed by Entrepreneur contributors are their own. If you’re a business owner, a lot has happened already this year to make you stop and consider the state of your (and your business’s) money. Inflation has every dollar reduced in value, federal rate hikes have made it more costly to borrow, and while recent bank…
HKTDC Unveils Seven Creative Lifestyle, Licensing Events
Hong Kong – (NewMediaWire) – April 20, 2023 – (ACN Newswire) – The creative industry is a powerhouse of economic growth. The Hong Kong Trade Development Council (HKTDC) unveiled seven creative events covering fashion, lifestyle and licensing at the Hong Kong Convention and Exhibition Center (HKCEC). The events are the Hong Kong Gifts & Premium…
Generative AI Impact on Marketing Strategy
Marketing strategies are always evolving and seeking the next advantage, and they have taken a huge leap forward recently with the introduction of generative artificial intelligence (AI) technology. Nova’s AI marketing experts conducted interesting research to gauge the impact of generative AI, with the results exhibited in an excellent generative AI infographic created by design…
5 Ways AI Can Transform Your Startup’s Marketing
Opinions expressed by Entrepreneur contributors are their own. In a world where the competition is fierce and the pace of change is relentless, startups are under pressure to find ways to stay ahead of the curve. As a startup, you need to be agile, creative and innovative to make an impact on your market. Artificial…
Five Small-Business Owners Share How They Built Supportive Brand Communities
These five small-business owners have built online brand communities that bring customers together. A community founded by Neir’s Tavern in New York City helped save the business from closing when it faced financial difficulties. Experts identified 3 key factors to build a brand community that businesses can rely on for support. This article is part…
Friend or foe for business marketing? 7 tips for optimizing your content
Six-plus years ago, social media marketing was simple. You posted your content, and if your audience was online at that time or a few hours later, they would see the post. The social media world was smaller, and it seemed easier to connect with your audience back then. But that’s not the case anymore. Now,…