Thousands of BC businesses will have the opportunity to hone their online skills with another extension of the popular Digital Marketing Bootcamp program. “The Digital Marketing Bootcamp has been a huge success and is one of the ways we continue to support businesses that have been affected by the COVID-19 pandemic,” said Ravi Kahlon, Minister…
Category: Business Marketing
How exporters benefit from our Indo-Pacific strategy
Business and investment opportunities in the Indo-Pacific region are too big to ignore. With 40 countries, more than four billion people and $47.19 trillion in economic activity, the Indo-Pacific is the world’s fastest-growing region. By 2030, it will be home to two-thirds of the global middle class, as economic growth boosts income for millions of…
Desjardins Group shuts down FairSquare Realty, blames slow housing market
FairSquare Group Realty, which was previously called Purplebricks, cited the slowdown in the housing market for its shuttering.Fred Lum/The Globe and Mail Desjardins Group is shuttering its real estate brokerage FairSquare Group Realty in a surprising reversal for the Quebec financial services firm, which had bought the business in the first year of the pandemic…
Writing like a boss with ChatGPT and how to get better at spotting phishing scams
It’s never been easier to write a convincing message that can trick you into handing over your money or personal data ChatGPT has been taking the world by storm, having reached 100 million users only two months after launching. However, media stories about the tool’s uncanny ability to write human-sounding text mask a potentially darker…
Marketing strategies for new businesses: 6 effective techniques
A solid internet presence should be a top priority in every business’s marketing plan, whether you’re starting out freshly or have been in business for a while. Considering that 97% of consumers look for local companies online, it’s crucial to connect with them in their preferred medium. But expanding a business in the modern digital…
3 ways businesses can strike the ideal marketing and IT balance
Check out all the on-demand sessions from the Intelligent Security Summit here. We’re seeing two schools of thought emerge on how best to leverage data in the digital media landscape. The first is more technically savvy, where marketers are deeply involved in the IT side of their platforms. Conversations center around first-party data, including site…
Davenport’s Hilltop Campus Village looking for a new director
Davenport’s Hilltop Campus Village board is searching for a new executive director. It is the second time in as many years the nonprofit dedicated to maintaining and improving the Hilltop area of central Davenport has embarked on a search for a leader. Scott Tunnicliff, the organization’s first executive director, retired in June 2021. The board…
How To Overcome Jet Lag
Are you preparing for a vacation and traveling by plane? There are ways to shield your body against jet lag and overcome it, reducing the symptoms that can ruin your vacation. Why do we get jet lag? Jet lag occurs when we travel by plane and change two or more time zones, this disrupts the…