Category: Business Marketing

Starfield: And That’s Marketing – GamesReviews.com

Starfield had a blowout today as part of the Xbox conference, and it’s safe to say it did its job. Opinion on the game has shifted dramatically.

Not that the muted reaction to it before was ever fair. I think it’s a nice combination of Fallout 76, Bethesda’s reputation for janky launches and a general attitude to Xbox that made people comfortable knocking it out. And maybe those people will still turn out to be right.

But before it felt like those critics were in the majority. You couldn’t read about Starfield without someone popping up to say “It won’t

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Simplified marketing for construction companies

What’s one of the worst things someone can say about your construction company?

According to Seth Fargher, owner of Construction Video Pros, it’s “I had no idea you did that.”

Today’s average construction company is missing significant opportunities to form new business relationships or gain new employees all because of their perception in the marketplace.

“People are looking for you,” Fargher says. “Whether you do direct-to-consumer or business-to-business, people are vetting you online.”

If one quick Google search is tanking your credibility and legitimacy as a business, it’s time to make a change. And changing customer perception starts by first

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Missouri State, Iowa, Middle Tennessee and more

Buena Vista University

Veronica Tapia-Banuelos of Rogers graduated with a Bachelor of Arts in business (marketing track) at the end of the spring 2023 semester at Buena Vista University in Storm Lake, Iowa.

Tapia-Banuelos was among more than 300 students who received degrees.

Founded in 1891, Buena Vista is a private university affiliated with the Presbyterian Church.

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Mississippi State

Among the more than 2,300 students named to the Dean’s List for the spring semester at Mississippi State University were:

Jackson Runnels of Fayetteville; and

Anna Riggs of Fayetteville;

Dean’s List students achieved a grade-point average between 3.5 and 3.79,

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Year Of Efficiency Or Business As Usual For Marketers?

Esther Flammer, CMO, Wrike.

Organizations are approaching this year with an efficiency mindset, with all departments under pressure to do more impactful work with fewer resources and prove that any dollars spent are netting quick and meaningful results. Fortunately, marketing should already be built with that mentality—”prove it before you can spend it.” Great marketers have shown time and time again that you don’t have to overspend to grow. In fact, there are often more strategic ways to scale and deliver impact. This makes marketers well poised to set the tone for the larger organization through smarter, more

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The Drums | The Rise Of Gaming Culture

Gaming isn’t just changing entertainment – it’s revolutionizing marketing as we know it. That’s a bold statement from TikTok’s head of global gaming business marketing, so The Drum caught up with Rema Vasan to find out if it’s justified.

Attention is the new currency – and if marketers want to capture the attention of today’s consumers in a rapidly evolving world, traditional marketing approaches will no longer cut it. One industry is changing the game, having been quick to adapt to dramatic shifts in consumer expectations and it’s revolutionizing marketing as we know it. Yes, we’re talking about gaming.

The

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Email tools to make your marketing pop out

In today’s fast-paced digital world, email marketing is one of the most effective ways to connect with your audience. But with so many businesses vying for the attention of the same potential customers, how can you stand out from the crowd?

One often overlooked aspect of email marketing is the email signature. You might think of it as just a simple sign-off at the end of your email, but it can actually be a powerful tool for modernizing your marketing campaigns.

By using email tracking for Gmail and signature management softwareyou can create dynamic, attention-grabbing signatures that will help

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IT’S YOUR BUSINESS: Special events and festivals can benefit your business

It’s that time of year when special events and festivals fill the local calendar.

This bringing people together to share and celebrate with different activities can provide opportunities to promote your business or organization.

But why invest in events? For starters, according to Statista, 44 per cent of marketers experience a 3:1 to 5:1 return on investment from event marketing. With those kinds of numbers, it certainly is an encouragement to take a closer look at how you can add event marketing to your mix of business activities.

While it may be too late to get involved this year, although

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Groundbreaking New Book by Prolific Author Bo Bennett: A Deep Dive into AI-Driven Business Marketing – Written by AI

Groundbreaking New Book by Prolific Author Bo Bennett: A Deep Dive into AI-Driven Business Marketing – Written by AI

BOSTON, June 16, 2023 /PRNewswire/ — Today, Bo Bennett, founder of BookMarketing.pro and acclaimed author of over a dozen books, including the bestseller “Logically Fallacious,” announced the release of his latest book “Artificial Intelligence, Real Profits: Mastering ChatGPT-4 for Business Marketing.” Notably, this book is a testament to the revolutionary power of AI, as Bennett wrote it almost exclusively with artificial intelligence, even crafting the marketing materials and the audiobook in his voice using AI technology.

Bennett’s background spans programming and

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